![]() ![]() In 1996, Fruit Stripe gave five cents from the sale of each Jumbo Pack and Variety Multipack to the World Wildlife Fund, totaling about $100,000, for the preservation of endangered animals and their habitats. Yipes is often shown as a sports player, playing basketball or soccer on the gum's packaging. Yipes is shown prominently on Fruit Stripe gum packaging. In 1988, Yipes was made into a promotional bendy figure. Wrappers contain temporary tattoos of Yipes inline skating, skateboarding, playing baseball, hang gliding, playing basketball, bicycling, snowboarding, surfing, playing soccer, playing tennis, and eating grass. ![]() The advertising slogan "Yipes! Stripes!" has often been used with this character. However, the zebra later named Yipes has outlasted the other characters to become Fruit Stripe's sole mascot. The Stripes Family Animals, which included a zebra, tiger, elephant, and mouse, were also used for advertising and featured in a coloring book and plush toys. Mascots Ī character known as the Fruit Stripe Gum Man was used to promote the product he was an anthropomorphic gum pack with limbs and a face.
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